Abstract
There is perhaps a misconception that hair-care products are mere commodities of a simplistic nature: technologically limited and lacking the sophistication of skin care products. Nothing, in fact, could be further from the truth. As stated by one of the world’s leading authorities in hair care, Dr. Rodney Dawber, Emeritus Clinical Reader at Oxford, ‘Shampoos represent the ultimate in simplicity from complexity. A product everyone can use anywhere, any when, and expect to achieve the same result’.