A Network Autocorrelation Model to Predict Repeat Purchases in Multi-Relational Social Networks: Evidence from Online Games

Journal article

Bin Zhang, Ruibin Geng, Xi Chen and Paul A. Pavlou

SSRN Electronic Journal

2018

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https://lens.org/061-129-415-477-311View

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https://autopapers.ssrn.com/sol3/papers.cfm?abstract_id=3237058View

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https://www.ssrn.com/abstract=3237058View

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https://papers.ssrn.com/sol3/papers.cfm?abstract_id=3237058View

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Title: A Network Autocorrelation Model to Predict Repeat Purchases in Multi-Relational Social Networks: Evidence from Online Games
Creators: Bin Zhang - Mitchell Institute
Ruibin Geng - Xidian University
Xi Chen - Zhejiang University
Paul A. Pavlou - University of Houston
Publication Details: SSRN Electronic Journal
Publisher: Elsevier BV
Academic Unit: Miami Herbert Business School; MHBS - Administration; BTE - Business Technology Department
Resource Type: Journal article
Record Identifier: 991032070013702976