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Journal article
Peer reviewed
Addressing consumers’ concerns about online security: A conceptual and empirical analysis of banks’ actions
Dan Sarel
and
Howard Marmorstein
Journal of financial services marketing, Vol.11(2), pp.99-115
2006-11
DOI:
https://doi.org/10.1057/palgrave.fsm.4760025
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Title
Addressing consumers’ concerns about online security: A conceptual and empirical analysis of banks’ actions
Creators
Dan Sarel
Howard Marmorstein
Publication Details
Journal of financial services marketing, Vol.11(2), pp.99-115
Academic Unit
Miami Herbert Business School; MHBS - Marketing
Language
English
Resource Type
Journal article
Record Identifier
991031559559002976
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