Choice, Rejection, and Elaboration on Preference-Inconsistent Alternatives

Journal article

Open access

Peer reviewed

Juliano Laran and Keith Wilcox

The Journal of consumer research, Vol.38(2), pp.229-241

2011-08-01

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https://doi.org/10.1086/659040View

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Collaboration types: Domestic collaboration
Citation topics: 6 Social Sciences; 6.73 Social Psychology; 6.73.130 Persuasion
Web Of Science research areas: Business
ESI research areas: Economics & Business

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Title: Choice, Rejection, and Elaboration on Preference-Inconsistent Alternatives
Creators: Juliano Laran
Keith Wilcox
Publication Details: The Journal of consumer research, Vol.38(2), pp.229-241
Language: English
Resource Type: Journal article
Record Identifier: 991031614710802976