- Title
- Goal Management in Sequential Choices: Consumer Choices for Others Are More Indulgent than Personal Choices
- Creators
- Juliano Laran
- Publication Details
- The Journal of consumer research, Vol.37(2), pp.304-314
- Language
- English
- Resource Type
- Journal article
- Record Identifier
- 991031613941302976
Journal article
Goal Management in Sequential Choices: Consumer Choices for Others Are More Indulgent than Personal Choices
The Journal of consumer research, Vol.37(2), pp.304-314
2010-08