How Effective Are Anthropomorphic Chatbots? A Study of Consumer-Chatbot Communication in Taiwan

Journal article

Peer reviewed

International journal of communication, Vol.18, pp.5130-5153

2024-11-01

Abstract

anthropomorphism

chatbot

conversational cues

human-machine communication

visual identity cues

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Title: How Effective Are Anthropomorphic Chatbots? A Study of Consumer-Chatbot Communication in Taiwan
Creators: Wan Hsiu Sunny Tsai - University of Miami, United States
Ching Hua Chuan - University of Miami, United States
Publication Details: International journal of communication, Vol.18, pp.5130-5153
Number of pages: 24
Academic Unit: CIM - INTERACTIVE MEDIA Department; School of Communication; School of Communication - Strategic Communication; School of Communication - Cinema & Interactive Media
Language: English
Resource Type: Journal article
Record Identifier: 991032796989202976