Marketing Channel Management in Foreign Markets: Integrative Framework for Multinational Corporations

Journal article

Rajdeep Grewal, Amit Saini, Alok Kumar, F. Robert Dwyer and Bob Dahlstrom

SSRN Electronic Journal

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Title: Marketing Channel Management in Foreign Markets: Integrative Framework for Multinational Corporations
Creators: Rajdeep Grewal
Amit Saini
Alok Kumar
F. Robert Dwyer
Bob Dahlstrom
Publication Details: SSRN Electronic Journal
Academic Unit: Miami Herbert Business School; A&S - Finance; MHBS - Finance
Language: English
Resource Type: Journal article
Record Identifier: 991031599140602976