Abstract
At the University of Miami Herbert Business School, Fundamentals of Business Technology & Innovation is an introductory course designed for those seeking a tech career, primarily motivated by the current wave of digital transformation in nearly every business sector and industry. Instructing these topics is challenging due to the complexity of the computer science fundamentals students should be familiar with; therefore, we have recently introduced a much more practical approach that aligns well with Gen Z’s learning preferences. Problem-based learning is the primary instrument for engaging students and familiarizing them with daily situations at companies. These include but are not limited to structuring business problems that require a tech-based solution, the design of mobile apps and websites that satisfy the customer’s demands in a friendly and intuitive way, and the documentation and reporting of such solutions. The response to this approach has been highly positive, with a well-noticed increase in student satisfaction and knowledge retention.